Questions?

Please feel free to email Thomas with questions or suggestions about the posted articles. I would appreciate the input.

Semiotics in Strategic Design Research

As a graphic designer, grasping how your visual choices communicate messages to your audience and how they influence their perception and response is vital. In this article, I’ll explore the origin and meaning of semiotics and…

Questioning for Better Design Solutions

Designers are repeatedly inundated by images of popular culture and their consequential design trends which can be detrimental to their creativity. In this article, I’ll explore what is means to have questioning mindset…

Strategic Design for Brand Effectiveness

One of the most frequent questions I get asked is, “How can I start a business when so many ‘big’ companies seem to have the upper hand?” I'm very happy to share my insight, of course, and over the past few weeks, I put pen to paper...